This online business, started by the owner as a hobby in 2006, sells straight razors and associated products across the World. The unit price of razors offered on the site goes from £60 to £800+ therefore serving both razor users and collectors. The business enjoys long-established relationships with some of the best producers on the planet and has some valuable exclusivities. It owns a number of trademarks.
Having grown the business to a substantial size, capable of supporting a good level of drawings, the owner wished to retire and hence decided to sell. However, there remain good opportunities for growth - exploiting social media, adding products, developing new ranges etc.
With the product range being so interesting and attractive and the business being home-based and relocatable, the advertising attracted a good level of attention from the beginning. A high quality buyer emerged at a very early stage and he was keen to secure ownership as quickly as possible. The deal went smoothly with a strong relationship between buyer and seller ensuring that the 'bumps in the road' during legal stages were passed without too much difficulty.